// commercials : 120 x 176 cm, collages, base line, composition, photoshop

The creative process

This project was realized in a creative team with @lisapicovschi. Odd pears sell socks per tree. Our insight was “when creativity makes the close-minded persons, open their horizons…”. We decided to use the collage technics as it felt it was going to be the next trend back in 2016. The base line is slightly provocative but cute still. It could have been said by a 5 years old kid. Our choice was to stay align with the collection’s art direction.